Privacy policy

Effective Date: 02/11/2025

 

PowerSurge Supplements, operated by Phoenix BTS, values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your data when you use our website, mobile app, or related services. By accessing our website or using our services, you agree to the terms outlined in this policy.

1. Collection of Information

 

1.1 Information You Provide Directly
When you create an account, place an order, contact support, or participate in offers, you provide personal details such as:

  • Full name, email address, phone number, billing and shipping addresses.

  • Profile photos or preferences you choose to share.

  • Payment details (only partial data; PowerSurge does not store full card numbers).

  • Order notes, messages, or other information you voluntarily provide.

 

1.2 Information We Collect Automatically
When you interact with our website or app, we and our partners may automatically collect:

  • Device and Technical Data: Your device model, operating system, browser type, IP address, device identifiers, crash logs, and session data.

  • Usage and Preference Data: Pages visited, search terms, time spent, and preferences that help us personalize your experience.

  • Transaction Data: Order history, refund details, and applied coupon codes.

  • Contacts (optional): With your permission, we may access contacts for referral or sharing features.

  • Location Data: With consent, we collect your location for delivery or service optimization.

  • Communication Data: Metadata from customer service interactions (timestamps, call/SMS logs, OTP verifications).

  • Cookies and Tracking: We use cookies, web beacons, and similar tools to remember your preferences, provide core functionality, and measure traffic or ad effectiveness.

 

2. How We Use Your Information

We use collected information to:

  • Process and fulfill your orders efficiently.

  • Provide shipping, returns, and customer support.

  • Detect, prevent, and investigate fraud or misuse.

  • Improve our website, offers, and customer experience.

  • Conduct analytics, performance tracking, and product research.

  • Send promotional or informational communications (only with your consent).

  • Fulfill legal and regulatory obligations. 

 

3. Sharing and Disclosure of Information

We may share your information with trusted third parties only when necessary to provide our services or comply with legal requirements:

  • Service Providers: Payment gateways, logistics partners, cloud storage, and customer support tools who operate under confidentiality agreements.

  • Affiliates: Our business partners and group companies for operations and analytics.

  • Legal and Safety Obligations: When required by authorities or to protect our rights and users.

  • Business Transfers: During mergers, acquisitions, or restructuring, user data may be transferred as an asset.

  • Public Content: Any content you post publicly (reviews, comments) may be visible to others.

  • Aggregated Data: We may share non-identifiable, statistical insights to improve operations.

 

4. Cookies, Analytics, and Advertising

We and authorized third parties use cookies, analytics tools, and advertising networks to:

  • Ensure smooth functionality of the website.

  • Understand browsing behavior and optimize user experience.

  • Display relevant advertisements based on your interests.
    You can manage or delete cookies in your browser settings; however, disabling them may limit site performance.

 

5. Your Choices and Rights

You can manage how your personal information is used by exercising the following rights:

  • Access & Correction: Request access to or updates of your personal data.

  • Deletion: Request permanent deletion of your data, subject to legal retention obligations.

  • Marketing Opt-Out: Unsubscribe from promotional emails or SMS using provided links.

  • Device Permissions: You can revoke app permissions (location, contacts, etc.) at any time in your device settings.

  • Cookie Preferences: Adjust cookie settings in your browser.

To make a data request, email us at hello@powersurgesupplements.com or support@powersurgesupplements.com.

 

6. Data Security and Retention

We employ strong administrative, physical, and technical safeguards to protect your information. Payment processing is handled by PCI-DSS-compliant partners, ensuring your sensitive details are secure. PowerSurge does not store full card or UPI details.
Data is retained only as long as necessary for operational, tax, or legal requirements and is securely deleted or anonymized thereafter.

 

7. International Transfers

To deliver our services, we may transfer limited user data to service providers or affiliated partners outside India. All such transfers comply with applicable data protection laws and use adequate security measures.

 

8. Children’s Privacy

Our services are intended for adults. We do not knowingly collect information from children under 18 years of age. If you believe a child’s data has been submitted, please contact us immediately to delete it.

 

9. Policy Updates

This Privacy Policy may be updated periodically to reflect new practices or legal requirements. Changes will be published on this page with an updated effective date. Continued use of our website or services after updates constitutes your acceptance of the revised policy.

 

10. Contact and Data Requests

For questions, complaints, or data access requests, please contact:

PowerSurge Supplements (Phoenix BTS)
B 19, 20, Tirumala Industrial Estate, Near Hotel Shripad,
At Post Pirangut, Taluka Mulshi, Pune, Maharashtra, India
Email: hello@powersurgesupplements.com
Support: support@powersurgesupplements.com
Phone: +91 8591729611